Do you want to create a new website for your brand? Well, you need to provide good content and user experience for your visitors to stick around. In addition to that, you should learn from the mistakes and problems of other existing business websites.
- Witty, Adorable Names
Witty, cute names wouldn’t really work in the long run. Adorable elements which are not user friendly will just annoy visitors. Always be basic and practical in naming your links.
- Failure to Optimize for Mobile
Numbers and data don’t lie. Mobile is rapidly overtaking the desktop experience, so you should leverage on this important trend. If your web pages work well even on the smallest screens, then you can reach a wider range of audiences. If you have trouble with this, don’t hesitate to call on the services of web development company.
- Hiding Contact Details
In order to reach potential customers, you need to incorporate your business phone number, hours of operation and address. Other crucial pieces of information with regards to your brand should be easily accessible.
- No Clear Path
Providing too many options can result to zero functionality. Give your readers an easy way in and out. Incorporating effective call-to-action buttons can be beneficial. Where do you want them to go? Direct them where you want them to go.
- Outdated Design
The digital landscape is rapidly changing and evolving. The trends you are utilizing now may be outdated next week. Gather fresh ideas once in a while. Update your pages. Your posts should always be relevant and interesting.
- Overused Stock Icons and Images
Using stock images is good if you don’t have enough budget for professional photography services. However, seeing it often on various websites can erode trust, and trigger annoyance.
- Too Much Colors and Texture
Sometimes, you think you are adding interest, but you’re actually adding clutter. Limit the fonts and colors. Your color theme should be thematic.
- Designing for the Wrong Reasons
Who is your target audience? What are the types of content they want to see? How can they navigate conveniently around your website? Check your readers’ wants and needs before adding or removing any element.